Diverse Marketing Group, LLC We LITERALLY wrote the book on Call Compliance
Electronic Format / CD - R Disk (State Summaries) Adobe PDF format. (Imbedded Hyperlinks allow disk to be used in unison w/manual for direct internet links to specific laws, codes and regulations substantiating manuals material for training in real-time.)
PRICE PER UNIT:
$499.00 US.
PRODUCT Summary:
“The Insiders Guide to Telemarketing Rules” A Comprehensive Guide to Do Not Call Compliance was created out of pure necessity. Our own search to acquire an informative, solution oriented product with detailed instructions on how to achieve full Do Not Call (DNC) compliance was disappointing to say the least. The lack of instructional data directly related to Do Not Call Compliance left me with no other option but to do all the research In-House. After months of intense fact finding numerous ambiguities were discovered in the laws, both State and Federal, that unbeknownst at the time, could cost companies tens of thousands of dollars in fines, thereby forcing most companies, whether small or large, out of business. Our relentless efforts to decipher State and Federal laws and reveal these ambiguities in an easy to understand format for was achieved. This giving companies nationwide the advantage of having a single, condensed, readily available source of information containing instructional data and all pertinent laws and regulations as they apply to Telephone Solicitation Nationwide in a post-Do Not Call business climate.
This, along with compliance solutions, objective analysis, statistics and author commentary related to Do Not Call Compliance resulted in the making of “The Insiders Guide to Telemarketing Rules” A Comprehensive Guide to Do Not Call Compliance.
Product Specific Objective:
To provide information, data, objective analysis, solutions and author commentary related to Do Not Call (DNC) laws, substantiated by FCC (Federal Communications Committee) FTC (Federal Trade Commission), TSR (Telemarketing Sales Rules), TCPA (Telephone Consumer Protection Act), TCFAPA (Telemarketing Consumer Fraud and Abuse Prevention Act) laws and regulations as they apply to a wide target market that consist of any and all companies nationwide that engage in the sale of goods and or services through interstate phone calls (telemarketing / telesales) outbound or inbound whether initiated by live Sales Rep, predictive dialer, recorded message, fax or the like. This, in an effort to assist those companies in formulating and achieving various methods of compliance as the law requires.
Target Market(s):
Examples of companies meeting target market profile include but aren’t limited to:
Telemarketing Companies / Call Centers / International Call Centers
Mortgage Companies / Realtors
Fax Blasting Companies
Home Security Companies
Newspaper / Magazine Circulation Departments.
Any and all of the 140,000+ telemarketing companies nationwide that engage in the sale of goods and or services through interstate phone calls, (telemarketing / telesales) outbound or inbound, whether initiated by live Sales Rep, predictive dialer, recorded message, fax or the like.
(Also, for companies that have recently received an FCC citation. See http://www.fcc.gov/eb/Orders/2007 for a list of post-citation companies.)
Market Capabilities based on intrinsic product value:
“The Insiders Guide to Telemarketing Rules” is the only hard copy 570+ page manual on the market today offering multi-level DNC compliance solutions, All State and Federal Do Not Call laws, complete Author conceived state summaries, consisting of multi-dynamic Do Not Call Compliance regulations, requirements and cost for all 50 states (With all hyperlinks contained to easily substantiate all data in real time with accompanying disk), as well as references and Author commentary all in a concise, easy to interpret format perfect for call center environments nationally and internationally.
Key Sell Points:
570+ page “The Insider’s Guide to telemarketing Rules” $499.00 price point compared to our competitors is a much greater value and contains volumes more information for less money.
· The Gartner Group’s (8) eight page document on DNC compliance costing $795.00. See:http://www4.gartner.com
· Purchase of the DNC guide proves a company’s “GOOD FAITH” effort to become compliant, which is sufficient to substantiate a
· Avoid the FCC’s “Investigative Demands” procedures where once cited (a complaint is received) ALL information regarding a company’s internal workings, employees, surety bonding, leads, phone lines, proof of registration with the National Registry, proof of exempt status, corporate info, Etc, Etc. are demanded by the Federal Government.
A must read for any company wishing to avoid costly DNC violations.
Tax deductible.
The following are Statistics to substantiate market feasibility derived from express need for this product in an industry that generates over 1.5 billion per day in revenues and employs over 6 million workers nationally.
As of today Do Not Call Consumer Registrations = over 150 million
There are over 8,843 outbound call centers nationwide employing over 511,000 reps. (All 8,843 outbound call centers nationwide constitute a potential multi-sale client)
Over 140,000 telemarketing companies operate in the
There are over 19 billion telemarketing calls made monthly.
Outbound calls result in over 300 Billion dollars annually.
In 2001 telemarketing sales accounted for 6% of the Gross Domestic Product here in the
In 1991, the telemarketing industry generated some $435 billion dollars. In 2002, approximately $681 billion and is expected to reach over $705 billion in 2003. Telemarketing is the largest direct marketing industry, larger than television and newspaper advertising.
Up to 95% of all telemarketing cold calls to residences are in direct violation of Federal Do Not Call Laws. (Thereby indicating intense need for additional DNC Compliance options and instruction found in “The Insiders Guide to Telemarketing Rules” A Comprehensive Guide to Do Not Call Compliance)
Over 180 million consumers made purchases via outbound calls in 2001
6.5 million Jobs are related to call centers around the country. 4 million are susceptible to the new DNC rules. (The instruction, data and Author commentary found in “The Insiders Guide to Telemarketing Rules” A Comprehensive Guide to Do Not Call Compliance is crucial to the training and continued employment of call center employees Nationwide affected by the Do Not Call. Product thereby strengthens a company’s bottom line and workforce numbers in turn helping to strengthening the overall economy)
Though most companies will see fines of up to $11.000 per violation fines totaling $110.000 to $165.000 will be commonplace.
PRODUCT Table of Contents (Partial)
Telemarketing is big business
Background
What has changed?
Key Dates
Legal Challenges
Federal Telemarketing Regulations
Major Provisions of the Do Not Call Legislation
Accessing the National Do Not Call Registry (Telephone solicitors)
Automated telephone Dialing Equipment (Predictive Dialers)
Abandoned Calls (Hang-ups and Dropped Calls)
Two Second Rule
The "Per Day, Per Calling Campaign" Measure
Caller ID (Telemarketer Identification)
Prior established Business Relationship (Defined)
Unsolicited Faxes
Prior Express Invitation or Permission
Unsolicited Facsimile Advertising and “War Dialing”
Telephone Facsimile Machines (Identification of the sender of the message)
Wireless Telephone Numbers
Wireless Number Portability (Challenges for Telemarketers)
HOW TO RESPOND TO AN FCC CITATION
Responding in person
Response in writing
Company Specific (Internal) Do Not Call List Requirements
Company Specific DNC List Duration
National DNC Registry (Consumer)
Registration (Consumer)
Filing a Complaint (Consumer)
Legal Options (Consumer)
DNC Notices for Consumers (Local Exchange Carriers)
Section 310.4 – Abusive Telemarketing Acts or Practices
Section 310.4(b)(2) – Restrictions on use of list
avoiding costly ineffective Alternatives
Third Party Lead Scrubbing
Lead Providers may be a serious liability
Strategies to avoid citations and Fines
Purchasing leads
In-House lead scrubbing
Updating Automatic (Predictive Dialer) Software
Acquisition and Implementation of Company Specific (Internal) Database
Employee Training
Employee Work File
Unblocked Numbers
Dropped calls
Maintenance of Records
Express written permission to call consumer (prior business relationship)
What is "Safe Harbor Provision?"
Calling Hour Restrictions
Random Calling
Monitoring Guidelines
Contacting customers who are on the DNC list
BUSINESS TO BUSINESS GUIDELINES
section§ 310.6(g) TSR - Business-to-Business Exemptions
Importance of Staying Up-to-Date
Avoiding Fraudulent and Frivolous Claims
Database Scrubbing Considerations
LIST SCRUBBING BY THIRD PARTY SOURCES
Warning
Costly Employee Mistakes to Avoid
DNC COMPLIANCE OPTIONS
States without specific dnc laws
State by State Telemarketing Summaries
All 50 States
Federal Telemarketing laws and Regulations
15 U.S.C. §§ 6101 – 6108 Telemarketing and Consumer Fraud and Abuse Prevention Act 47 U.S.C. § 227 – Telephone Consumer Protection Act
C.F.R. Part 310 Telemarketing Sales Rule
47 C.F.R. Part 64.1200 Restrictions on Telephone Solicitation
Appendix – State Telemarketing laws
ALL 50 STATES
Glossary
Important Links
Key Areas of interest to business owners in a Post DNC climate:
DNC Compliance
“
Company Specific (Internal) Do Not Call List
Maintenance of records
Lead Scrubbing
Employee training under the new DNC laws
FCC Citations and fines
Enforcement Investigations
Wireless Number Portability Act of 2004 (Challenges to Telemarketers)
Do the Do Not Call Laws apply to my company?
How do these laws affect my company?
How to comply with DNC laws?
How to avoid citations and fines?
What does
Should we scrub our leads in-house?
Is a database solution really needed?
Do the Do Not Call Laws apply to an inbound program?
What’s an Enforcement Investigation?
How does the Wireless Number Portability Act jeopardize my company?
Can I still use my predictive dialer under the new DNC laws?
How to protect my company?
How to save money?
How to avoid losing customers?
What to do when I receive a citation from the FCC?
Can a single employee’s mistake put a company out of business?
Is legal counsel really necessary?
How can my company benefit from DNC Consulting?
Key Product Terminology:
The Telemarketers rule book
The DNC Guide
The DNC Reference Guide / A DNC Reference Guide
The DNC Handbook / Guide / Bible
A Training Manual / Guide
A
An Instruction Manual
A Crisis Manual
A Management Tool
Employee Acclamation / Manual / Tool
The Telemarketer’s Handbook / Guide / Bible
The compliance Guide / Handbook / Tool
A Telemarketing Tool
The DNC Guide / Manual / Tool
The Book on DNC compliance
In Conclusion:
The Do Not Call Laws and regulatory guidelines force companies nationwide to achieve full DNC Compliance or face stiff fines and penalties. Only the companies that establish and maintain statutory DNC regulatory compliance will be capable of standing up to the scrutiny of the Federal Governments “Investigative Demands” prompted by Enforcement Investigations launched against companies cited for compliance violations.
This can only be accomplished by acquiring and utilizing tools sufficient to substantiate a
PUBLISHER / DISTRIBUTOR:
Diverse Marketing Group, LLC.
9281 Japan Rose Ave. STE. 1
Las Vegas, Nv. 89178
Phone: (702) 425-5755
E-mail: support@dncguide.com
